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Quality Function Deployment Because it is the customers who must buy the product and who must be satisfied with it , the product must be

Quality Function Deployment
Because it is the customers who must buy the product and who must be satisfied with it, the product
must be developed with their needs and wants as the principal inputs to the new product
development project. When that is not the case, the new product is often disappointing. - Ronald
G. Day
The objective of this activity is to perform a simple QFD analysis (focusing on the House of
Quality), enabling you to 'incorporate the voice of the customer' in the product development stage.
Scenario One:
You are employed by Electron, a large consumer electronic company. Electron intends to develop
a number of new products in its Computer & Peripherals Division over the next 2-3 years, and
you have been identified as a member of a cross functional team working on one of the following
products: Keyboard, Printer, Headset, Gaming Mouse, Touch Mouse and Webcam. Using the
House of Quality template provided, complete a House of Quality diagram for one of the above
products.
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