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Queestion 4 Your line manager has been pleased with your work to date and has invited you to a meeting with the Marketing Director. The

Queestion 4

Your line manager has been pleased with your work to date and has invited you to a meeting with the Marketing Director.

The Marketing team has completed research on a number of projects to encourage customers to return to the store.

Your line manager has asked for your written comments on the financial viability of four projects.

The costs associated with each project are as follows:

Project A

Project B

Project C

Project D

Initial Cost

750,000

750,000

390,000

570,000

Expected Cash Flow

Year 1

30,000

150,000

35,000

50,000

Year 2

85,000

275,000

180,000

195,000

Year 3

155,000

300,000

20,000

50,000

Year 4

2150,000

75,000

10,000

120,000

Year 5

250,000

170,000

160,000

200,000

Table of Discount Factors

Rate percent

Year

4.5

5.0

5.5

6.0

1

0.9569378

0.9523810

0.9478673

0.9433962

2

0.9157300

0.9070295

0.8984524

0.8899964

3

0.8762966

0.8638376

0.8516137

0.8396193

4

0.8385613

0.8227025

0.8072167

0.7920937

5

0.8024510

0.7835262

0.7651344

0.7472582

REQUIRED:

a.Using appropriate project appraisal techniques assess and demonstrate the financial viability of each project.

b. Evaluate the methods of investment appraisal completed in part (a). Recommend the most appropriate project for the business.

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