QUESti 5 {15 points] You are the marketing manager for your local SPCA and the agency you have hired to create your print ad campaign has proposed the two ads shown below. Your marketing plan calls for the ads you select to run for a year in a variety of mediums. 'r'ou must plan a report to your board of directors on it, and how, you will use these ads. Your report should include what segments you believe the ads will appeal to, it you believe the ads are effective or ineffective and why, the strengths or weaknesses of the major parts of the ads (headline, copy and images} and three mediums in which the ads oould be effectively placed