Question 1: (10 Marks) Provide an example of a full integrated campaign (copy the link from YouTube). Then compare the campaign against the key features of IMC Question 2: (10 Marks) Provide 3 examples of advertisements (copy the link from YouTube) using the main three types of positioning and explain why you believe it resembles the type of positioning you are referring to kindly note that you are NOT ALLOWED to use any of the following brands to answer this exam (Pepsi, Coca-Cola, iPhone, Samsung Galaxy, Mercedes Benz, BMW, Dell, NIKE and Nestie). You will make ZERO if you build your answer on any of the above-mentioned brands Question 3: (10 Marks) Explain and give example of bran leveraging techniques