QUESTION 1 10 points With regard to consumer products, which of the following is the major limitation of the Internet? O Knowledge of how to use the Internet. Coverage of the Internet. O Government regulations on the use of the Internet. Difficulty in tracking the effectiveness of advertisements on the Internet. Cost of using the Internet. QUESTION 2 10 poin A name, term, sign, symbol, design, or combination used worldwide to identify goods or services of one seller and to differentiate them from those of competitors is called a(n) trademark O copymark O global brand brand's equity position O owner's mark SSTOFA con on a A domestic Middem ser up in Tor o ntry or po portion of the earnings generated by the sale or lease of export property O Webb Pomerene export association O manufacturer's export agent O export management company complementary marketer foreign sales corporation QUESTION 4 10 points According to the product component model, installation, repair and maintenance, deliveries, and warranties are all part of the component of the product. O core O support services O packaging functional O global QUESTION 5 All of the following are specific objectives of sales promotion EXCEPT O immediate purchase. O consumer introduction to the store. O gaining retail point-of-purchase displays. O building brand loyalty. O encouraging stores to stock the product. system. QUESTION 6 An important selling technique to alleviate high prices and capital shortages for capital equipment is the O leasing O anti-dumping O direct buy-back O consignment rental