Question 1 (12 marks) (a) One characteristic of many large firms is the separation of ownership and control. The owners of the firm often are distantly located stockholders, and the firm is run on a day-to-day basis by the chief executive officer (CEO). Suggest and briefly explain two incentive schemes that can induce the CEO to put forth the maximum effort. (b) Maxim's Group runs many different brands and offers a diversified service comprising Chinese, Asian, European restaurants in Hong Kong. Name the strategy that Maxim's adopted. Some argue that running different brands actually is competing the own sales, justify why Maxim's will still adopt this strategy