Question $13$ of $14$

Your company is considering expanding into a highly competitive market. Which data$-$use strategy will most likely make your move successful, with success defined as an increase in revenue and margin?

Select an answer:

using external market data and external sales data to determine where the most customers are in the new market

using internal cost data and external market data to determine the most advantageous selling price in the new market

using internal historical sales data and external market data to determine how much you will sell in the new market