QUESTION 1

A push strategy is a promotional strategy designed to pressure channel members to promote a product to final users.

True

False

1 points

QUESTION 2

Antidumping tariffs punish producers in the offending nation by increasing the price of their products to a fairer level.

True

False

1 points

QUESTION 3

Centralizing the decisions that directly impact workers' lives contribute to better labormanagement relations.

True

False

1 points

QUESTION 4

Companies make products rather than buy them in order to reduce total costs.

True

False

1 points

QUESTION 5

Companies strive toward quality improvements for attaining economies of scale.

True

False

1 points

QUESTION 6

Firms that standardize their advertising usually control campaigns from the home office.

True

False

1 points

QUESTION 7

Just-in-time manufacturing drastically reduces the costs associated with large inventories in the production process.

True

False

1 points

QUESTION 8

Noise refers to anything that disrupts the audience's ability to receive and interpret a promotional message.

True

False

1 points

QUESTION 9

Outsourcing refers to the practice of buying from another company a good or a service that is part of a company's value-added activities.

True

False

1 points

QUESTION 10

Polycentric staffing places managerial responsibility in the hands of people intimately familiar with the local business environment.

True

False

1 points

QUESTION 11

Product differentiation is more likely when nations share the same level of economic development.

True

False

1 points

QUESTION 12

Product life cycles are becoming shorter because companies are undertaking new product development at an increasingly rapid pace.

True

False

1 points

QUESTION 13

Reverse culture shock is the trouble expatriates face while adjusting to a new environment in which they find themselves.

True

False

1 points

QUESTION 14

Sensitivity training constitutes the most basic level of cultural training for managers on international assignments.

True

False

1 points

QUESTION 15

The first phase of human resource planning is estimating the company's future HR needs.

True

False

1 points

QUESTION 16

The more intermediaries there are in a distribution channel, the less costly the channel becomes.

True

False

1 points

QUESTION 17

The physical path a product follows on its way to customers is called a promotional channel.

True

False

1 points

QUESTION 18

The process of assessing a company's ability to produce enough output to satisfy market demand is called process planning.

True

False

1 points

QUESTION 19

The process of reducing the size of an organization's workforce is called decruitment.

True

False

1 points

QUESTION 20

The process of staffing a company and ensuring employees are as productive as possible is called human resource management.

True

False

1 points

QUESTION 21

The psychological process of readapting to one's home culture is seldom difficult for expatriates who have successfully adapted to new cultures.

True

False

1 points

QUESTION 22

Total quality management reduces the responsibility on each individual in the production process.

True

False

1 points

QUESTION 23

Transportation costs are a driving force behind the globalization of the steel industry.

True

False

1 points

QUESTION 24

Under the dual adaptation method, a company adapts its product to local requirements while retaining the product's original marketing communication.

True

False

1 points

QUESTION 25

Venture capital is a source of equity financing for successful multinational companies.

True

False