Question 1

a. What are the current profit margins on both trips?

b. Take-a-Breaks management believes that it must drop the price of each trip by $113 in order to remain competitive in the market. Recalculate profit margins for both packages at these price levels.

Take-a-Break Travel Company offers spring break travel packages to college students. Two of its packages, a 7-day, 6-night trip to Cancun and a 5-day, 4-night trip to Jamaica, have the following characteristics: Package Specifications Oceanfront room; number of nights Meals: Breakfasts Lunches Dinners Scuba diving trips Water skiing trips Airfare (round trip from Miami) Transportation to and from airport Cancun Jamaica 4 60 454221 69634L 1 1 Cost Data $69/night $11/ea $16/ea $26/ea $88/ea $63/ea $340 (Cancun), $500 (Jamaica) $46 (Cancun), $58 (Jamaica) The Cancun trip sells for $2,000, and the Jamaica trip sells for $1,760, and both packages allow two bags to be checked for free.