Question
QUESTION 1 Discuss the advantages and disadvantages of using guest reviews QUESTION 2 Explain what is meant by 'people', 'process', and 'physical evidence'. Why have
QUESTION 1
Discuss the advantages and disadvantages of using guest reviews
QUESTION 2
Explain what is meant by 'people', 'process', and 'physical evidence'. Why have these elements been added to the marketing of services?
QUESTION 3
Explain what is meant by destination marketing and discuss why it is important.
QUESTION 4
Explain the relationship between marketing strategies and marketing objectives
QUESTION 5
Some restaurant owners want to develop a restaurant with something for everyone. Discuss why this can be a dangerous policy.
I need long explanation.
provide evidences
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Marketing Real People, Real Choices
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah
4th Canadian Edition
132913178, 978-0134365954, 013436595X, 978-0132913171
