Question 1

JW Marriot and Hilton are globally recognized hotel brands. Financially, both are strong. Why do you think they opt to use franchise instead of FDI as an international entry strategy? Is franchise truly a "safe" entry strategy for hotels?

Discuss the answer in less than 200 words. The discussion will be graded based on the following criteria:

• Explanation on the possible reason for the companies to choose franchise as entry mode: 2 marks
• Explanation on whether franchise is indeed a 'safe' strategy: 3 marks

Question 2

Malaysian construction companies have been relying on foreign workers to complete their projects. In the wake of COVID19 pandemic many issues have emerged in relation to the hiring of foreign workers.

Pick any ONE (1) of those issues and discuss in less than 200 words whether it is still advantageous for construction companies to hire foreign workers. The discussion will be graded based on the following criteria:

• Explanation of ONE COVID19-related issue of construction industry (e.g. compulsory social distancing, COVID test for workers): 2 marks
• Discuss the impact the issue to the cost of hiring foreign workers: 3 marks