QUESTION 1

1. What are the two characteristics that definesurvey research?

		It uses a written questionnaire and it uses a predetermined set of items.
		It relies on self-reports and it requires high reliability.
		It measures variables using self-reports and it involves sampling.
		It uses probability sampling anditis quantitative.

QUESTION 2

1. What is the correct order ofcognitive steps that people engage in when taking a survey?

		1. Judgment formation, 2.Question interpretation, 3. Response formatting, 4. Information retrieval, 5. Response editing
		1. Question interpretation,2.Response formatting,2.Judgment formation, 4.Information retrieval, 5.Response editing
		1. Question interpretation, 2.Information retrieval, 3.Judgment formation,4.Response formatting, 5.Response editing
		1. Judgment formation, 2.Information retrieval, 3.Question interpretation,4.Response editing,5.Response formatting

QUESTION 3

1. How many response options are best for most rating scales?

		5-7
		3-6
		3-7
		3-5

QUESTION 4

1. A survey item that can be interpreted in multiple ways, such as:

How often do you wash your hands?

Never - Rarely - Sometimes - Frequently - Very Often

violates the principle represented bywhich letter in the BRUSO model?

		U
		O
		B
		R

QUESTION 5

1. Which of these is a type of probability sampling?

		Snowball sampling
		Quota sampling
		Convenience sampling
		Cluster sampling

QUESTION 6

1. Which of these is an example of a double-barreled question?

		Is chocolate your favorite flavor of ice cream?
		How much do you enjoy spending time in Five Points and the Vista?
		How would you rate your stress level on a typical day?
		How strong is your disagreement with the premise of this article?

QUESTION 7

1. Mateo is creating a survey to poll people about their experiences at UofSC. If he wants to make the survey as easy for respondents to finish as possible, then he should...

		include as many response options as possible.
		avoid including a neutral response option in the middle of his rating scales.
		use leading questions.
		use mostlyclosed-ended questions.

QUESTION 8

1. Why wouldn't it be appropriate to call this a Likert scale?

Rate how strongly you agree or disagree with each statement.

Cats are the best pets. Strongly Disagree / Disagree / Neither Agree Nor Disagree / Agree / Strongly Agree

Comedy is the worst movie genre. Strongly Disagree / Disagree / Neither AgreeNor Disagree / Agree /Strongly Agree

Psychology is the best major. Strongly Disagree / Disagree / Neither AgreeNor Disagree / Agree /Strongly Agree

		Because it would not make sense to sum the items together.
		Because a neutral response option is included, which could bias the results.
		Because one of thequestions is negatively phrased instead of positively phrased.
		Because a Likert scale is a single question, not a set of questions.

QUESTION 9

1. Almost every survey is subject to _______________ bias,a type of sampling bias.

		non-response
		self-selection
		undercoverage
		pre-screening

QUESTION 10

1. What is the main problem with this question?

Where were you born?

Canada / United States / Mexico / Europe

		The question is not objective.
		The response options are not exhaustive.
		The response options are not mutually exclusive.
		The question is not specific.