Answered step by step
Verified Expert Solution
Question
...
1 Approved Answer
Question 11- 17: SureBzz claims it is the first and leading word-of-mouth marketing service in India. The business works by creating a community of Sure
- Question 11- 17: SureBzz claims it is the first and leading word-of-mouth marketing service in India. The business works by creating a community of “Sure Bzzers.” This community is then used to spread the word about a brand, product, or service to other consumers. Sure Bzz uses demographic and behavioral data points to help identify the right kind of person to spread the “buzz” about the brand. Each Sure Bzzer has the opportunity to experience the product or service first-hand; this is in order to ensure that the “buzz” is genuine. Typically, they are given samples, trials, and coupons. Sure Bzzers are encouraged to share their opinions on Facebook, Twitter, blogs, and other social media. The Sure Bzzers submit reports to the company that are then checked. How is the data used from this point?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
![blur-text-image](https://dsd5zvtm8ll6.cloudfront.net/includes/images/document_product_info/blur-text-image.webp)
Get Instant Access with AI-Powered Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
![blur-text-image](https://dsd5zvtm8ll6.cloudfront.net/includes/images/document_product_info/blur-subtext-image.webp)
Step: 3
![blur-text-image](https://dsd5zvtm8ll6.cloudfront.net/includes/images/document_product_info/blur-subtext-image.webp)
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started