Question 13 (2 points) Going Places Motor Company very recently undertook an aggressive marketing campaign to improve its market share. The company plans to spend $25,000.00 next year, $37,500.00 in year two and $65,000.00 in year three of the campaign. This is expected to increase earnings (not including the cost of the campaign) by $2,500.00 in year one, $10,000.00 in year two and $22,500.00 in year three. The expected increase in earnings for every subsequent year is a constant $30,000.00. The price of Going Places' stock increased by 25.36% after the campaign announcement. Expected annual EPS if the company does not undertake the campaign is $50.00 forever. What is the implied NPVGO of the marketing campaign under the assumption of a 12% required rate of return? The NPVGO is $105.68. The NPVGO is $125.77. The NPVGO is $132.49. The NPVGO is $118.36