Question 17

In networked markets, early entry has the following first mover advantages

A. Being recognised as market leader or technology leader, making expensive mistakes and exploiting high switching costs

B. Being recognised as market leader or technology leader, investing in scarce resources and exploiting low switching costs

C. Being recognised as market leader or technology leader, have control of scarce resources and exploiting high switching costs

D. Being recognised as first mover, commandeering complementary resources and exploiting low switching costs