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Question 2: (15 points) (2 pages maximum) You are the Marketing Director of the Dettol company (the maker of hygienic products like soap, hand sanitizer,
Question 2: (15 points) (2 pages maximum) You are the Marketing Director of the Dettol company (the maker of hygienic products like soap, hand sanitizer, etc.). As part of your job, you have been asked to make decisions regarding the company's product mix. Explain the product mix decisions that would be important for your company
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