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Question 2 4 pts Customers at Simple Surf Shoppe earn loyalty points with every purchase. Once they earn 1 0 0 points, they receive 2

Question

2

4

pts

Customers at Simple Surf Shoppe earn loyalty points with every purchase. Once they earn

100

points, they receive

20 %

off their next purchase. What is Simple Surf Shoppe focusing on to achieve brand loyalty?

breaking habits

providing informational motives

reinforcing habits

acquiring habits

patronizing habits

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