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Question 2 - Calculate the total revenue difference between 2 pricing scenarios using the information provided below: 1. Unsegmented average pricing (same price charged
Question 2 - Calculate the total revenue difference between 2 pricing scenarios using the information provided below: 1. Unsegmented "average pricing" (same price charged to all customers for a good or service) a. 1000 seats in a theatre b. 6 shows per week c. 85% total theatre occupancy per show d. $79 per ticket What is the total revenue in one week: 2. Segmented pricing (different pricing tied to location of seat) a. 6 shows per week / 1000 total seats b. 200 orchestra seats middle / 91% occupancy / $119 per ticket c. 150 orchestra seats side isles / 82% occupancy / $99 per ticket d. 400 balcony seats middle / 80% occupancy / $79 per ticket e. 250 balcony seats side isles / 90% occupancy / $59 per ticket What is the total revenue in one week:
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