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Question 2 on Sabre and Strategic Marketing Decision - Making ( 1 5 points ) : SWOT allows companies to identify key favorable and unfavorable

Question 2 on Sabre and Strategic Marketing Decision-Making (15 points):
SWOT allows companies to identify key favorable and unfavorable factors both within and outside of the company and use them to make strategic decisions. To best answer this question, you need to conduct a detailed SWOT analysis for the Sabre company assigned below at the end of Round 6(this is not your own Sabre company where you
2.1. Lets assume that you will be joining the new leadership team of this assigned team (per the above assignment) in Round 7. Based on all the internal and external information you know about this team from the Round 6 Sabre results, do you think this team has the ability to become a top ranked team in net contributions in Round 7? Provide an answer and conduct a detailed SWOT analysis to support your answer. Specifically, name and briefly discuss 5 most significant, pertinent strengths, weaknesses, opportunities, and threats that may help support your answer (identify five factors in each of S, W, O, and T categories for a total of 20 factors). Note the reports and studies that each of your key discussion points was based on (8 points)
Your answer:
2.2. If your answer for Question 2.1 is Yes, given the specific circumstances facing your new company at the end of Round 6, identify top 4 strategic decisions your new management team must make in Round 7 so that your new company could become the most profitable company 1 in Round 7. If your answer for Question 2.1 is No, identify top 4 strategic decisions your new management team must make in Round 7 so that your new company could become number 1 in net contributions in Round 8. Provide key details of your decisions and justify your answers. (7 points)
Your answer:belonged to in the semester).

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SWOT Analysis for Sabre Strengths 1 Industry Reputation Sabre is a wellestablished player in the travel technology industry with a strong brand reputation and extensive industry experience 2 Global Pr... blur-text-image

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