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Question # 2 . Sometimes the role of marketing is to educate the consumers in regards to products that are new to that market /

Question #

2 .

Sometimes the role of marketing is to educate the consumers in regards to products that are new to that market

/

segment

.

Clearly some of the products the young men encountered were new to them. Can you give an example as to how marketing could teach consumers about how to use a new product?

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