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QUESTION 2 : The Diaz Coffee Company blends three types of coffee beans (Brazilian, Colombian, and Peruvian) into ground coffee to be sold at retail.

QUESTION 2 :

The Diaz Coffee Company blends three types of coffee beans (Brazilian, Colombian, and Peruvian) into ground coffee to be sold at retail. Suppose that each kind of bean has a distinctive aroma and strength, and the company has a chief taster who can rate these features on a scale of 1 to 100. The features of the beans are tabulated as follows:

Bean

Aroma Rating

Strength Rating

Cost/lb.

Pounds Available

Brazilian

75

15

$0.50

1,500,000

Colombian

60

20

$0.60

1,200,000

Peruvian

85

18

$0.70

2,000,000

The company would like to create a blend that has an aroma rating of at least 78 and a strength rating of at least 16. Its supplies of the various beans are limited, however. The available quantities are specified above. All beans are delivered under a previously arranged purchase agreement. Diaz wants to make four million pounds of the blend at the lowest possible cost.

  • Develop an Excel model of the problem, ensuring that each variable and constraint is clearly indicated.
  • What product mix will minimize cost? Write your recommendation directly in the appropriate worksheet.

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