Question 21 2 pts Th VALS psychographic system uses a framework based on the dimensions of: values and lifestyles achievement and self-expression 0 0 0 motivation and resources ideals and principles Question 22 2 pts The geodemographic measurement system called PRIZM has which marketing advantage? It is used extensively by retailers but is not applicable to other industries It surveys consumers quickly via cell phone or the Internet It combines demographic and psychographic consumer statistics by ZIP codes Like the government census, it makes a physical count of all citizens