Question 26 (2 points) Saved Mercedes, the European luxury car-maker, does not mention price in its magazine advertising. Instead, the ad copy focuses on the quality and performance of the Mercedes product line. What pricing objective is Mercedes pursuing? a) nonprice competition Ob) bundling O c) sales-oriented d) price flexibility Oe) introductory price deal Question 28 (2 points) Saved ProEdge Tech, a leading technology form, has bluntly stated its pricing objective as: "Charge all the traffic will bear." This is an example of a a) target return objective. Ob) unit sales growth objective. O c) growth in market share objective. d) nonprice competition objective. e) profit maximization objective. Question 29 (2 points) Saved Which of the following is a weakness of the average-cost approach? 1) It does not consider historical values. 2) It is a complex method. 3) It ignores competitors' costs and prices. 4) It does not add a reasonable markup to the average cost of a product. 5) It is not commonly used