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QUESTION 29 According to the Product-Market Expansion Grid, what are the four potential ways for a product to grow its market share? a. Market Development,
QUESTION 29
According to the Product-Market Expansion Grid, what are the four potential ways for a product to grow its market share?
a. Market Development, Market Research, Marketing Planning, Product Management
b. Market Penetration, Product Development, Market Development, Diversification
c. Product Development, Ramping, Release, Maintenance
d. Market Penetration, Intensification, Media Spend, Harvesting
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