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Question 3: Forecasting (15 marks) Bulumakau Uasivi sells fresh goat meat. Monthly sales for a 7-month period are as follows: Month Feb Mar Apr May

Question 3: Forecasting (15 marks)

Bulumakau Uasivi sells fresh goat meat. Monthly sales for a 7-month period are as follows:

Month

Feb

Mar

Apr

May

Jun

Jul

Aug

Sales (kg)

180

168

159

175

190

205

180

Forecast sales for September using each of the following approaches:

  1. Naive Forecasting (1 mark)

  1. Weighted Moving Averages using 0.6, 0.4 and 0.2 as weights (3 marks)

  1. Exponential Smoothing with a smoothing constant of 0.6, assuming a February forecast of 175kg (8 marks)

  1. Discuss when and why you would use trend-adjusted exponential smoothing to forecast. (2 marks)

Which method do you consider the least appropriate? Why?

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