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Question 3: Yarlan Gravity Grips produces spike sets for track shoes. CEO Brittany Yarlan has gathered the following information about the companys sales volume and
Question 3:
Yarlan Gravity Grips produces spike sets for track shoes. CEO Brittany Yarlan has gathered the following information about the companys sales volume and marketing cost for the past six months. (25 Points)
| Sales Volume | Total Marketing Costs |
January | 550,700 | $82,770 |
February | 390,500 | 74,525 |
March | 561,000 | 83,050 |
April | 543,000 | 82,330 |
May | 546,600 | 82,480 |
June | 553,900 | 82,960 |
Required:
a. Using the high-low method, compute the variable marketing cost per spike set.
b. Compute the total fixed marketing cost.
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