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QUESTION 4 [ 2 0 Marks ] Study the following information and answer the questions that follow. Mrs Portia Malala is part of a large
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Study the following information and answer the questions that follow.
Mrs Portia Malala is part of a large team of business researchers exploring a broad set of research questions in a wide
ranging entrepreneurship research project meant to promote entrepreneurship, enterprise development and employment
creation across South Africa. Each team member is tasked with answering a single research question of significance.
Mrs Malala's research question is: Do serial entrepreneurs develop intangible capital that they carry with them as they
move from their first entrepreneurial venture to a new more productive one?
She has decided to conduct a facetoface interview of at least, ten serial entrepreneurs in an empirical investigation
aimed at understanding their lived experiences of continuously coming up with new ideas and starting new business
ventures; how they make sense of entrepreneurial opportunities; how they keep their passion burning and stay
motivated in a startup; as well as their perspectives on how the complex emotions associated with running multiple
ventures simultaneously are best managed. Mrs Malala intends taking along to each interview session, an interview
guide, a notepad and a pen, and an audio recorder.
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