Question
Question 4: In 1992, Disney opened Euro Disney (now called Disneyland Paris) and immediately it was a failure. At the time of opening, Disney had
Question 4: In 1992, Disney opened Euro Disney (now called Disneyland Paris) and immediately it was a failure. At the time of opening, Disney had parks in the United States (California 1955; Florida 1971) and Japan (Toyoko, 1983). Leveraging the CAGE framework, please evaluate the decision to open a park in Paris. Euro Disney was widely considered a failure for the company as
discussed in a brief article here (https://www.mbaknol.com/management-casestudies/casestudy-euro-disney-failure-failed-americanism/). Continuing with the CAGE framework, please provide a recommendation for a European location that might have been better suited for expansion.
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