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Question 4 ( Marks: 2 0 ) KitKat cereal to launch in the UK . Just when most HFSS brands are looking to change their
Question Marks: KitKat cereal to launch in the UKJust when most HFSS brands are looking to change their bad clothes, along comes news of thelaunch of KitKat Cereal, a new breakfast option that brings the taste of the popular chocolate barstraight to consumers cereal bowls.But, yummy! Which kid or adult could resist these?Created by Nestl Cereals in partnership with Nestls chocolate development team, the cerealmaintains the essence of the muchloved original chocolate bar. The crispy cereal squares providethe taste of chocolate and wafer, so familiar with from its hugely popular snack bar format.The newest addition to the Nestl Cereals portfolio is made with a milk chocolate flavouredcoating and is a source of five B vitamins, calcium, and iron.KitKat Cereal makes the perfect addition to your morning routine. As well as being ohsochocolatey and tasty, these crunchy cereals are also nutritious, as they are made with wholegrainand are a source of vitamins and minerals. Whats more, they are made using sustainably sourcedcocoa, it sings on its website.Were delighted to announce the partnership between Nestl Cereals and KitKat, Sarah Fordy,head of marketing at Cereal Partners UK & Ireland commented.This exciting new cereal delivers a delicious taste of KitKat and has been developed to cater toconsumers who are looking for an occasional, indulgent breakfast option, that can be enjoyed aspart of a balanced diet.KitKat Cereal is set to be available at major retailers from midApril; The Independent Institute of Education Pty Ltd Page of KitKat cereal to launch in the UK https:wwwfoodstuffsa.cozakitkatcerealtolaunchintheukAccessed October You are part of the marketing team at Cereal Partners and Sarah Fordy has asked you to revisitStep in the Strategic Planning Process, Implementing the strategy. You need to see that allpossible barriers have been considered, together with all aspects of strategy implementation.Use the theory in your textbook to build your answer, considering the launch of the new product.
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