Question $50$

$5$ pts

Pepsi, the parent company of Gatorade, currently makes many variations of beverages including Gatorade sports drinks. Pepsi is thinking about bringing out another variation of Gatorade sports drinks with caffeine. By adding this product in a category they already make products, Pepsi is:

Widening their product line

Widening their product mix

Deepening their product line

Deepening their product mix