Question 6 2 pts Which of the following should be used to increase your audience's interest in a message? The "you" attitude An emphasis on negative news O Words such as "1" "me," and "mine" Negative emotional reactions Personal appeals Question 7 2 pts How can a writer best convey the "you" attitude? O Use the word "you" as often as possible Demonstrate genuine interest in the audience's need Explain exactly what the audience needs to do to comply with the message Single out the reader's achievements and why you want to do business with him or her O Create an emotional reaction in the reader Question 8 2 pt Which of the following is a word or phrase that expresses a thought without having negative connotations? Tone Biased language Credibility Sincerity Euphemism