Question $8(2$ points$)$

What descriptive term is used to refer to Coca Cola and Campbell's soup high number of product items in their product line?

a$)$ Depth

b$)$ Width

c$)$ Mix

d$)$ Group

Question $9(2$ points$)$

Which of the following steps is not included in the new product development process?

a$)$ Business analysis

b$)$ Development

c$)$ Growth

d$)$ Test market