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Question Ask a new Question PLEASE HELP. I NEED TO SHOW THE CALCULATIONS AND You help couples book their perfect honeymoon.You currently offer plans for
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Ask a new Question
PLEASE HELP. I NEED TO SHOW THE CALCULATIONS AND
You help couples book their perfect honeymoon.You currently offer plans for a cruise and for a casino stay.
Your sales manager is getting her MBA and has suggested you might consider bundling as a way to boost profits.
The table below shows the customer preferences.Your costs are$100for the first booking and$50for each additional booking.
"We Book Your Honeymoon Tour"
Cruise Casino
Customer1 $7,000 $3,000
Customer 2 $2,000 $6,000
Given the preferences, would bundling improve profits over the high-cost strategy?Support your conclusion by showing if (by how) profits differ under each strategy.
Thank you
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