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Question for business course :- Section C: Performance Activity Objective: To provide you with an opportunity to demonstrate the required performance elements for this unit

Question for business course :-

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Section C: Performance Activity Objective: To provide you with an opportunity to demonstrate the required performance elements for this unit A signed observation by either an approved third party or the assessor will need to be included in this activity as proof of completion. This activity will enable you to demonstrate the following performance evidence: Statistical and qualitative analysis techniques to identify: o current business performance o competitor performance o potential threats and opportunities Qualitative and forecasting techniques to identify: o success of marketing activities o over and under-performing products and services o existing and emerging market needs Analysis of market data including visual presentation of findings. Answer the activity in as much detail as possible, considering your organisational requirements. 1. As a workplace activity (or simulated workplace activity), perform analysis, using both statistical and qualitative techniques, to determine your organisation's (or an example organisation's): Current business performance of the organisation Competitor performance Potential threats and opportunities to the organisation. 2. Following on from question 1, use qualitative methods and forecasting techniques to determine: The success of current marketing activities If there are any over- and under-performing products and services Existing and emerging market needs. 3. Document your analysis findings from both question 1 and 2. You should use organisational document templates and formats to produce these, and ensure findings are presented visually to aid understanding. Present this information to your trainer/assessor, or third party. Page Break Section C: Performance Activity Objective: To provide you with an opportunity to demonstrate the required performance elements for this unit A signed observation by either an approved third party or the assessor will need to be included in this activity as proof of completion. This activity will enable you to demonstrate the following performance evidence: Statistical and qualitative analysis techniques to identify: o current business performance o competitor performance o potential threats and opportunities Qualitative and forecasting techniques to identify: o success of marketing activities o over and under-performing products and services o existing and emerging market needs Analysis of market data including visual presentation of findings. Answer the activity in as much detail as possible, considering your organisational requirements. 1. As a workplace activity (or simulated workplace activity), perform analysis, using both statistical and qualitative techniques, to determine your organisation's (or an example organisation's): Current business performance of the organisation Competitor performance Potential threats and opportunities to the organisation. 2. Following on from question 1, use qualitative methods and forecasting techniques to determine: The success of current marketing activities If there are any over- and under-performing products and services Existing and emerging market needs. 3. Document your analysis findings from both question 1 and 2. You should use organisational document templates and formats to produce these, and ensure findings are presented visually to aid understanding. Present this information to your trainer/assessor, or third party. Page Break

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