Question: Is the companys approach to strategy execution shaped sufficiently by its mission and values? Based on what you read in the Macleans article and what you heard from Heather Lang and Rachel Hutchisson, can the companys approach and strategy be successful? Why or why not?

Data/Website links:

Please, read the following article published in Macleans on June 14, 2012: How corporate social responsibility improved these companies bottom lines located at https://www.macleans.ca/general/how-corporate-social-responsibility-improved-these-companies-bottom-lines/

The Future of CSR and ESG Reporting - An Interview with Heather Lang (Article has a video): https://www.3blmedia.com/news/future-csr-and-esg-reporting-interview-heather-lang-director-research-products-north-america