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Question ( need 250 words , please see the picture attachment and make paraphrasing with example ) Compare between Marketing orientation and Production orientation (10
Question ( need 250 words , please see the picture attachment and make paraphrasing with example )
Marketingismoretha advertising, promotions sales people.... Marketingis. Con 5 v To succeed, retailer mus understand that marketing orientation influence all asp... - 6 Marketing orientation vs. Production orientation rea Marketing-orientated Production-orientated - Companies close to Companies focus on customers production methods before Understand needs & customer problems: market driven. Is cost focused Organization focus on Aim for economies of scale strategies to maximize with limited range of customer benefits products to minimize Identifying potential production costs. market opportunities, & Aggressive sales effort to developing P&S to satisfy sell regardless buyer customer needs. benefits Marketing orientation vs.... Marketing-orientated...- Identifying potential market... 3 V 7 Recently, major retailers are dominating marketing channels, manufacturers & 8 - 1970s: trade became more concentrated & powerful retailers took over the mark... Dist situ 10 Lacking organization & coordination... Thus, Importance of Strategic ma... fotoilmarletine Compare between Marketing orientation and Production orientation (10 marks) with suitable real-life relevant example on each (15 marks)
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