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QUESTION ONE [ 5 2 ] Read the scenario below, and answer the questions that follow Pharma - Globe is a pharmaceutical company specialising in

QUESTION ONE [52]
Read the scenario below, and answer the questions that follow Pharma-Globe is a pharmaceutical company specialising in the manufacture and supply of generic and branded drugs. Pharma-Globe employs 650 employees and has several departments which include Research and Development, Sales and Marketing, Production, and Quality Control. Mrs Salmon, Pharma-Globes human resources manager, is concerned with the levels of employee engagement. The human resource team believes that factors such as leadership, organisational culture, relationships with co-workers, and fairness of remuneration have an influence on the levels of employee engagement. Mrs Salmon along with the human resources team, has decided to conduct a study on employee engagement at Pharma-Globe 1.1. Identify the dependent variable in the intended research study. Substantiate your answer. (4)1.2. Identify the independent variable/s. Provide a reason for your choice. (4)1.3. Construct a suitable title for the intended study. (3)1.4. Outline the key aim of the intended study. (3)1.5. Formulate three (3) objectives of the study. (6)1.6. Suggest a Research Strategy for the intended study and explain why this is the most appropriate strategy. (8)1.7. Provide an appropriate data collection method for the intended study. Justify your choice. (4)1.8. Develop a ten-question survey instrument for the intended study. The instrument needs to contain different types of questions such as Demographic Questions, Ranking questions, Multiple choice questions, Rating scale questions, Likert scale questions and Open-ended questions. (20) QUESTION TWO [27]2.1. ABC International maintains a global footprint and employs over 25000 employees at several branches worldwide. If Ace International were to conduct a research study using their employees as key participants, deliberate on the reasons why sampling such a population is necessary. (10)2.2. Distinguish between four (4) types of non-probability sampling. (12)2.3. Explain the difference between a target and a sample population (5) QUESTION THREE [21] Mr Dingane is a research coordinator for a private consultancy. He has been assigned to investigate the effects of training and development programmes on employee performance. The study will be conducted on a local marketing company. Discuss the various steps in the research process that Mr Dingane must execute. END OF QUESTION PAPER

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