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Question: Question 3 Apple iPhone battery slowdown issue Background In the last few months Apple Inc. has been under the microscope by its customers, the

Question: Question 3 Apple iPhone battery slowdown issue

Background

In the last few months Apple Inc. has been under the microscope by its customers, the regulators and press for allegedly slowing down iPhone 6 and 7 models. There have been many articles covering this story. On February 2, 2018 Apple responded to U. S. Senate Committee Chairman John Thune letter.

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Using the EDM framework, assume you are on the Apple team analyze either the $29 rebate Apple is offering its customers or what should Apple offer those customers who replaced their battery at full price prior to the rebate offer?

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