QUESTION TWO YETA La retroperig ber of stres pro Repres a ndo da forth the product groues frais Product Group Ses volumen unts of products 100 000 K54000 0 000 24 000 Product Group A Product Management intends to an in-store promotion that overig e ns by 10. As a result of this pro duction, sales volume increase by Required (al Calculate the weighted average contribution sales (CIS ratio to two 21 decimal aces p Markt (by Calculate the break-even sales revenue to nearest K) per year. pa Marks) c) Determine the viability of proposed in-store promotion that would decreas i ng prices by 10N leading to an estimated 30increase in total units sold Marka d) Outline other factors that may influence the decision whether to run the proposed in-store promotion 14 Marks Lei Determine the pronty for the allocation of oor space in a new store between the three product groups on the basis of the above representative data and on the assumption that the rear has the objective of maxiing to contribution 15 Marks) [TOTAL: 20 MARKS) Page 3 of 6