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Question Two(1.5 points each - 6 points total) In your own words, discuss in detail the following (illustrate your answers with examples): a)Value Marketing b)Customer

Question Two(1.5 points each - 6 points total)

In your own words, discuss in detail the following (illustrate your answers with examples):

a)Value Marketing

b)Customer life-time value

c)Societal marketing

d)Positioning

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