questions 1 and 2

1. Three recent startups, CareZone, BenchPrep, and CitySlips were mentioned in Chapter 2. Pick one of these companies and write a concept statement for it. 1 2. InstyMeds, another company introduced in Chapter 2, developed a vending machine for prescription drugs to be located in rural hospitals and urgent care centers. Describe how you would have conducted an industry/target market feasibility analysis for this startup. 1