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* Questions: 2.1: In general, what is Amazon's role in a conventional marketing channel network? Please justify your answer. (2 +marks) Explain and Describe
* Questions: 2.1: In general, what is Amazon's role in a conventional marketing channel network? Please justify your answer. (2 +marks) Explain and Describe the conventional marketing channel network: (1 mark)+ Apply this to Amazon by answering the question below: (1 mark)+ Explain Amazon's role in a conventional marketing channel network is: +
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International Financial Management
Authors: Cheol S. Eun, Bruce G.Resnick
6th Edition
71316973, 978-0071316972, 78034655, 978-0078034657
