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Questions are regarding Inter Parfums Corporate. 1. Business and Strategy (briefly describe Inter Parfums Corporate and Business Strategy; research their website, annual reports and investors

Questions are regarding Inter Parfums Corporate.

1. Business and Strategy

(briefly describe Inter Parfums Corporate and Business Strategy; research their website, annual reports and investors presentations)

2.Value Chain Analysis (cost analysis)

(Using Chapter 4 discussion of the Value Chain, describe key activities performed by the firm and their suppliers/contractors/licensors)

3.Competitive Advantages and Sustainability

(Identify the firm's Competitive Advantages, develop a Competitive Positioning Matrix, see Notes 3, discuss sustainability of these advantages, use either VRIN or VRIO framework)

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Answer 1 Business and Strategy Inter Parfums Corporate is a global fragrance company known for its strategic focus on brand building and innovation Through partnerships with renowned fashion houses an... blur-text-image

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