Questlons for Review

How might combining commercial objectives and social goals improve the impact of corporate social responsibility efforts? How might the two conflict?

What aspects of the "One for One" philosophy appeal to consumers? How might it appeal to consumers who may not otherwise be motivated to support corporate social responsibility?

Could a company like TOMS have come about absent the role of Blake Mycoskie? What is the role of the individual in entrepreneurial ventures such as TOMS?