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CASE STUDY 4.2-FOUR OMANI ENTREPRENEURS START CARAVAN CAMPING TO LURE TOURISTS Four young Omani entrepreneurs have come together with a concept that is attracting holiday-makers from in and outside the sultanate Team leader, Al Hassan Mohammad al Zahli said it is the love for nature that inspired them to begin Caravan Project for Camping. Speaking to Muscat Daily, Zahli, said, "We wanted to start something that will not just showcase Oman's tradition but also help people be in touch with the country's natural beauty. We started with just one motorhome. The response was so good that now we have four motorhomes." He said that the project cost over RO100,000, adding that at present they are focusing only on domestic tourists. "We offer mobile tourist caravans on rent with or without drivers for trips across Oman. Though we have been receiving enquiries from international tourists as well, we are currently focusing more on domestic tourists. "We want to show both citizens and expatriates how beautiful Oman is. We organize trips to the Sharqiyah Sands, valleys in Sharqiyah (Ibra, Sur and Tiwi). We also offer camping at beaches in Azaiba, Al Sawadi, Suwaiq and Sohar." Speaking about the challenges, Zahli said, "We had to face a few difficulties TARIT CARD while we were setting up this venture as the concept is quite new to the country and there were procedural delays as well "Maintaining the vehicles are also difficult in Oman so we have to take them performed to the neighboring countries for repairs. But, our patience has paid off." Zahli stort set RONDO stude) hopes that soon the tourism sector will contribute to the national economy in a big way and their project will be an example for the country's youth. "I hope that soon tourism sector revenues will contribute to over 50 per cent of the national economy. I request all Omani youth to come forward and work in the tourism sector and create more job opportunities." Profit is not the group's only aim. "We have also worked with some government and semi-government agencies in organizing awareness activities as part of our social responsibility initiatives," Zahli said. Seurse: http://www.muscatdaily.com/archive/Oman Four-Omani-entrepreneurs-start-caravan-camping-to- lure-fourists-4egn (languageWeng-GB#ixzz4Bifbxnke 5-10 days: 0300 Sperson for weder 00 RONO For enquiries, call camping Q1. What are the main challenges Al Hassan and his team faced? Q2.How their business can contribute in development of economy