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Reacon Company controller, you are responsible for informing the board of directors about ETHICS At the board meeting, you present the following information. CHALLENGE A1

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Reacon Company controller, you are responsible for informing the board of directors about ETHICS At the board meeting, you present the following information. CHALLENGE A1 2017 2016 1350% 14.0% 2015 Sales trend percent Selling expenses to sales.. Sales to plant assets ratio 147.0% 10.1% 1000% 15.6% 3.8to 1 3.6to1 3.3to1 29t01 2.7to1 24to1 1.1to1 1.4to 115 to 1 7.8 Smes 9.0times 10.2 times 7.0 times 7.7 tines8.5 tme 2.9 tmes 2.9 times3.3 tmes 104% 10.7% 3.6% Acid-test rato Inventory turnover Accounts recelveble turnover Total asset turnover.. Return on total assets Return on stockholders' equity Profft margin ratio.. 11.0% 132% 14.1% 4.0% 115% fter the meeting, the company's CEO holds a press conference with analysts in which she mentions the fillowing ratios. 2017 2016 2015 147.0% 10.1% Sales trend percent Selling expenses to sales. Sales to plant assets ratio Current ratio 135.0% 1000% 140% 3.8to 1 36t01 3.3 to 1 29 to 12.7to1 24 to 1 1. Why do you think the CEO decided to report 4 ratios instead of the 11 prepared? 2 Comment on the possible consequences of the CEO's reporting of the ratios selected. tw 134 Each team is to select a different industry, and each team member is to select a different com COMMUNICATING in that industry and acquire its financial statements. Use those statements to analyze the acluding at least IN PRACTICE company, lest one ratio from each of the four building blocks of analysis. When necessary, use the or telephone to discuss how different companies compare to each other and to industry norms. The use the A1 P3 press to determine the market price of its stock. Communicate with teammates via a meeting, s is to prepare a single one-page memorandum reporting on its analysis and the conclusions reached. TAKINGITTO THE NET P3 Access the February 26, 2016,filing of the Dember 31, 2015, 10-Kreport of The Hershey Com equired ucker. HSY) at SE.C.goy and complete the following requirements. D the following profitability ratios of Hershey for its years ending December 31, 2015, 1Prof2014. Interpret its profitability using the results obtained for these two years. argin ratio (round the percent to one decimal). Profit ratio (round the percent to one decimal). Ce on next page. Challenge" and answer the questions required for the Beacon Company For question #2, please include discussions about whether the consequences would be the same or different had the CEO discussed all 11 ratios rather than just the 4 ratios selected

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