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Read HBR: IMAX Expansion In BRIC Economies (Revised) Then answer: 1- What competitive advantages underlie the success of IMAX. Are these sustainable? 2- What motivates

Read HBR: IMAX Expansion In BRIC Economies (Revised) Then answer: 1- What competitive advantages underlie the success of IMAX. Are these sustainable? 2- What motivates IMAX to expand internationally into emerging economies, such as the BRIC countries

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