Read the article entitled Companies are Balking at Spending for Green Freight Transport

Q: In Lecture, we learned about the four goals of purchasing. Imagine you are an operations and logistics manager tasked with responding to customer demands for lowering the carbon footprint of your companys supply chain. Drawing from the article and lecture, use the four goals of purchasing to explain how you would meet these demands. Ensure you factor in the roadblocks to sustainable shipping outlined in the article. You may also wish to refer to the corresponding subsection in your OM6 textbook found on page 245-246. 150-175 words