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Read the article linked here: https://www.thestreet.com/investing/how-amazon-takes-customers-from-walmart-target-and-costco Discuss the problem of 'showrooming' using Channels terms from this week's reading and lectures (esp. the ofirst two). How
Read the article linked here:https://www.thestreet.com/investing/how-amazon-takes-customers-from-walmart-target-and-costco
Discuss the problem of 'showrooming' using Channels terms from this week's reading and lectures (esp. the ofirst two). How big of a problem is it for the stores mentioned in the article? What can be done to fix the problem? Ask the class an engaging question about showrooming, perhaps pertaining to the larger channel issues involved or possible solutions that you provided.
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