Read the article (Sapstead, June 2021) on the challenges recruiting brings to IT companies nowadays. Review the current issues with human capital that many Canadian IT companies are facing, as highlighted in CBC The National.

Please respond to the following query using the information from these articles:

Consider the difficulties smaller Canadian IT businesses have finding and keeping employees. Which motivation theorygoal-setting, expectation, or equityis more effective in explaining this circumstance? Why?